A new kind of attention economy
Block distracting ads. Earn tokens. Discover recommendations aligned with who you actually want to become.
Eudaimonia means 'Good Spirit'. It also means reaching one's potential. The Eudaimonia project comes from pondering the question: "how would a society look if it encouraged each citizen to achieve happiness through striving to fulfil completely his or her potential?" And with that question comes another: "how can our current society look more like it?" We came to the conclusion that the point of maximum leverage is advertising.
Current advertising is a mess — it's simultaneously the load-bearing beam of the attention economy and also its most irritating feature. But what if it wasn't? What if we could simply tell the ad network what fulfilling our potential looks like, and it bent its strength and ingenuity towards finding us helpful coincidences in our journey? That is the Eudaimonia promise.
How it works
Right-click any ad that works against your goals. Replace it with a small, unobtrusive badge. Reclaim your attention.
Complete weekly check-ins reflecting on your systems and habits. Each check-in earns tokens you can spend on the network.
Where ads were, see community-curated recommendations matched to your actual goals. Serendipity, aligned.
The token economy
Tokens are earned free through weekly check-ins. Advertisers spend tokens to promote their links — each click costs one token from their budget.
Because our users declare their goals upfront, your ad reaches someone far more likely to convert than a cold impression. Better targeting, transparent pricing, no middlemen extracting rent.
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$0.25 per token · one-time purchase · no subscription
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After checkout, open the Eudaimonia popup and your tokens will appear automatically.